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Category: Advertising

Silver stylized owl with radiant circles around its head, surrounded by a gold frame

Featured Advertisement: Buy Useful Presents!

Posted by: Ellen Terrell

On Thanksgiving Day I received with my newspaper a hefty amount of fliers from various retailers all touting their Christmas bargains.  Advertising for Christmas shopping isn’t exactly a new concept, but what I find interesting is the evolution of the buying season and the tricks advertisers have used in their advertisements to influence shopper behavior. …

Silver stylized owl with radiant circles around its head, surrounded by a gold frame

Featured Advertisement: Electricity!

Posted by: Ellen Terrell

While doing research I got distracted by this wonderful advertisement published in the New York Tribune on October 5, 1920. It was an advertisement from the New York Edison Company touting the benefits of electricity, mostly for efficiency and safety, for businesses. But what really caught my attention was the hand drawn caricatures, for lack …