Once upon a time, a big technology company wanted to get together a like-minded segment of its customers, those who worked at educational and memory institutions that were concerned about long-term preservation and best practices in digital archiving. Thus was born PASIG: the Preservation and Archiving Special Interest Group. Since 2007 there have been dozens of PASIG events, from bi-annual conferences in the US and Europe to smaller events held in conjunction with other meetings.